A spirit bear photograph is overlaid with a Now Playing graphic and Great Bear Rainforest logo

Great Bear Rainforest IMAX

Client: Pacific Wild

Role: Graphic design, in collaboration with the Pacific Wild creative team

Overview

The Great Bear Rainforest IMAX film, a project of Pacific Wild, tells the story of creatures big and small - including the infamous spirit bear - living in one of the last intact temperate rainforests in the world. The film toured theatres and museums internationally and needed accompanying visuals to further amplify the film’s storyline.

Outcome

Stunning photography showcased the film’s iconic imagery through a suite of pop-up banners, wrapped walls, and banners offered to venues. The film was further promoted through a behind-the-scenes infographic wall.

Two pop-up banners with photos on the upper portions reflecting a black bear, wolf, salmon and herring. Nature photos are overlaid on a grey footer branded with the Great Bear Rainforest logo and sponsor logos
A large scale banner with a colourful starfish photo on the left blending into teal blue. On the right, this blends into dark green and then into a grizzly bear photo. The headline "Where the Ocean Meets the Rainforest" is large in the centre.
A large scale wall graphic featuring a photo of a spirt bear standing in a river. A gold sticker overlays the bottom of the photo with the Great Bear Rainforest logo and Now Playing. A branded Pacific Wild grey footer runs along the bottom.
A vertical banner graphic describes Pacific Wild, featuring their logo and four nature photos highlighting their areas of work.
A full-wall infographic design features statistics about the production of the film in the middle with behind the scenes photos surrounding the bottom and sides.
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